The amenity that helps you attract — and keep — tenants and talent.
We design, staff, and operate your center as a turnkey amenity — attracting and retaining tenants and employees, carrying the liability, and freeing your team from the day-to-day.
Trusted by leading employers & property owners
An amenity you don't have to manage.
A fitness center is only an asset when it's run well. Empty, unstaffed, or poorly programmed, it becomes a liability. We make yours the reason people choose your building — or stay at your company.
One partner, fully accountable
Design, staffing, programming, maintenance, and financial reporting under one team — and we employ the staff (hiring, payroll, benefits), so it never touches your desk.
Liability off your plate
An unstaffed gym is a real risk. We staff yours with certified, CPR/AED-trained pros and carry general liability insurance — turning your biggest exposure into your safest amenity.
An amenity that pays for itself
Staffed centers drive the participation, retention, and membership revenue that offsets the management fee. At one turnaround site we grew operating profit 35% and revenue 15% in year one.
Real coaches. On your floor. Every day.
Every center we run is staffed by degreed, nationally certified, AED/CPR-trained fitness professionals — not a key card and an empty room. They program the workouts, coach the members, and keep the space safe and welcoming.
That's how an amenity goes from overlooked to indispensable.
Two services. One seamless facility.
01 / Management
We run it, day in and day out.
Staffing, fitness programming, group exercise, member engagement, equipment maintenance, and detailed financial reporting — every aspect of operating your facility, handled.
Explore management
02 / Design + Consulting
We design it to perform.
Facility design drawings, optimal space utilization, equipment layout, selection, and procurement — built around member safety, satisfaction, and operational efficiency.
Explore designFour decades. Every kind of facility.
We've designed and managed fitness centers for corporations, property managers, hospitals, developers, schools, and private institutions across New England and beyond.
Corporate Fitness Centers
On-site gyms your HR team never has to run — we employ the staff and handle every aspect of operations.
Multi-Tenant Office Buildings
A staffed, first-class fitness amenity that helps you lease space and keep tenants — and removes your liability risk.
Commercial Fitness Centers
Public-facing centers run for profitability — membership growth, retention, and the bottom line.
Residential & Mixed-Use
Amenities designed to differentiate — with Design + Consulting available nationwide.
College & University Centers
Campus recreation that supports student wellbeing, recruitment, and retention.
Hospital Fitness Centers
Programs that complement clinical and wellness services for staff, patients, and the community.
Recreation & Sport Facilities
Full-facility operation for clubs, complexes, and community sport and recreation centers.
Assisted & Senior Living
Fitness programming that keeps residents strong, safe, and independent — with certified staff and fall-prevention focus.
years of trusted partnerships designing and managing fitness centers for corporations, property managers, hospitals, and schools.
Decades of relationships built on one promise: we've never lost a client to dissatisfaction —
we handle everything, so you don't have to.
More than a manager on your floor.
First Fitness is part of the Healthworks Group — with dedicated HR, IT, accounting, and programming support behind every account. That means a real operational bench national operators can't match, plus the brand recognition of Healthworks, GymIt, and Republic Fitness that gives your tenants and employees confidence in the amenity.
When you hire us, you get a local point of contact and the full weight of an organization built to deliver — every single day.
From blueprint to better health.
A clear, proven path from first conversation to a thriving, fully managed facility.
Consult
We learn your goals, members, space, and budget.
Design
Layout, equipment selection, and procurement.
Staff
Credentialed fitness professionals, hired and managed.
Operate
Programming, engagement, and maintenance, daily.
Report
Transparent financials and member metrics.
The best compliment? You stop thinking about it.
When working with First Fitness, you truly have a partner, advisor, and expert in your corner — from conceptual design through construction, operations, and ultimately better health. They've become an extension of our HR department. The team has exceeded all of our expectations.Robert BowenPresident, Eastpoint Real Estate Services
Thank you for making our fitness center such a great amenity to the building and our tenants. The biggest compliment I can give is that I never have to think about it. Best decision we made was bringing in First Fitness Management.Property ManagerMajor Boston commercial portfolio
First Fitness found one of the best people I've worked with to run our tenant-only center. Tenant feedback is phenomenal. Their financial reporting is timely and detailed — they've exceeded every expectation I had of a third-party manager.Property ManagerRockhill Management, LLC
What property & HR teams ask us.
What does a fitness center management company actually do?
We handle every aspect of operating an on-site fitness amenity: facility design and equipment selection, hiring and managing credentialed staff, group exercise and wellness programming, member engagement, maintenance coordination, risk management, and financial reporting — so you don't have to.
Who do you provide fitness management for?
Corporations, multi-tenant office buildings, commercial and residential properties, hospitals, colleges and universities, recreation and sport facilities, and assisted living communities — across New England and beyond.
Are your fitness staff certified?
Yes. Our fitness professionals hold a bachelor's degree in an exercise or health-related field, are nationally certified, are AED and CPR certified, and are trained in fitness testing, exercise prescription, and group exercise instruction.
We have an unstaffed gym today. Why add management?
An unstaffed center carries real liability and rarely drives engagement. Staffing it with a degreed professional removes that risk, protects your members, and transforms an underused room into an amenity people actually value.
Where are you located and where do you work?
We're based at 35 White Street, Cambridge, MA, and serve clients throughout Massachusetts and New England. Our Design + Consulting practice works with clients nationwide.
Let's talk about your facility.
Whether you're planning a new center or rethinking the one you have, we'll show you what a professionally managed amenity can do.